Do you feel like you are constantly busy but never really getting ahead? As business owners, we have so much on our to-do lists, but without a clear plan, we’re like mice on a wheel.
Katie Wussow joins me today to help us understand why it is important to create a clear plan to build a path to success. Katie is a business coach that helps her clients learn the strategies and skills they need to build their businesses around their talents.
You won’t want to miss out on hearing about her 90-day plan to set priorities and achieve your goals. Press play to learn how you can start achieving your goals in just 90 days.
You will want to hear this episode if you are interested in…
- Katie’s story [1:22]
- The hardest part of her journey [4:25]
- How Katie got her first clients [8:10]
- How to create a 90-day plan for your business [11:16]
- How many priorities a business owner should have [18:21]
- Examples and challenges her clients face [20:26]
- Creating a weekly planning ritual [28:33]
- How Katie’s services work [31:45]
- The money questions [33:38]
How Katie got her start
Katie had no idea what she wanted to do in college. After floating around trying a variety of different classes, she finally graduated with a degree in finance. Upon graduation, she got a job in strategic and financial planning that she really enjoyed. However, she wasn’t fond of the industry that she worked with. She knew that this wouldn’t be her job forever.
After her kids were born in 2012, Katie started finding her own clients and consulting on the side. A move in 2017 was the catalyst that drove her to push her business full-time.
Today, Katie coaches creative entrepreneurs as they build thriving businesses so that they can make a living doing what they love. She helps passionate creatives learn the foundational business strategy they need to build their business around their skills..
Do you run your business off a list or a plan?
Many business owners have a business plan, but they disregard the plan to focus on getting the day-to-day items on their to-do lists checked off. They become so focused on their daily tasks that they lose sight of the outcomes that they are trying to achieve. These business owners stay busy all day but they struggle to get ahead because they aren’t focused on outcomes.
Before you create your to-do list, you need to create a business plan. The business plan should drive the list–the list is not the plan.
3 elements of a plan
The difference between a list and a plan is that the plan starts with the definition of success. It defines what you are trying to achieve.
It is important to anchor your plan by thinking about where you are headed and how you are going to get there.
Your plan is composed of three elements: priority, goal, and actions.
The priority – Think about what is most important in your business right now. This should be a theme that won’t be resolved by just one project or task. One example of a priority is to grow your audience.
The goal – Translate your priority into a goal that is specific and outcome-oriented. The goal will be the way that you know that the priority is resolved.
The actions – These are the tasks and projects that you work on daily that move you closer to your goal. We all have givens that we must work on in our businesses each day, but these actions are priority focused and drive you toward your goal.
Without distinct priorities and goals, you won’t have a clear understanding of what you should be working on day to day to make progress on those outcomes that you want to see. As you get started, focus on one priority in a 90-day period.
Make sure that you listen in to hear how you can use time blocking to help you get things done. Check out Katie’s FREE 90-day plan template to get started building your plan so that you can get off the hamster wheel and start making progress in your business.
Resources & People Mentioned
- BOOK – Productize by Eisha Armstrong
- BOOK – Getting Things Done by David Allen
- YNAB budgeting app
Connect with Katie Wussow
- Katie’s Podcast – The Game Changer
- Katie on Instagram @katiewussow
- Get your FREE 90-day plan template
Connect With Gabe Nelson
- BOOK – The Solopreneur’s Money Manifesto by Gabe Nelson
- FREE Downloadable Resources at https://www.gabenelsonfinancial.com/resources/
- EMAIL: Gabe (at) GabeNelsonFinancial.com
- Follow Gabe on LinkedIn
- Follow Gabe on Twitter: @GabeNelsonCFP
- Follow Gabe on Facebook
- Follow Gabe on Instagram: @GabeNelsonCFP
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